90後設計師 YMDH李居錡猛烈踫撞的本土文化. HONG KONG DESIGNER BRAND, YMDH, MIXES CHINESE AND WESTERN INFLUENCES FOR THAT STREETWEAR DRIP


採訪/Interview and writing : Lorien Chan
攝影/Photos : Nick D @precursorprints 

深入認識YMDH / Know more about YMDH here :  @ymdhstudio 

We first met Jason at his graduation show for the THEi institute in 2016. I recall on his face a deep disappointment and sadness. What were the emotions running through him at that time? Did something happen backstage? This image of him and his show music will be forever etched in my memory. After the Hong Kong YDC competition that year, Jason started his own label, YMDH. He seemed be well on his way to success with a cross-over shoe and bag collection with Hong Kong retailer I.T. called “I Go To School By Bus”. This project gave him a lot of exposure, and people in the fashion industry, and media took notice of this new fashion designer in Hong Kong. Due to the small nature of the fashion circle in Hong Kong we are fortunate to run into Jason from time to time, always with the intention of doing a formal interview. With an opportunity of a YMDH collective show, it was finally the right time!

第一次見李居錡(Jason Lee)是在Thei的畢業時裝表演舞台上,每個設計師雖然緊張但面上都藏不住內心的興奮。綵排時唯獨Jason一個人滿面愁容,我不知道那是他天然的「壓世樣」還是有什麼事在後台發生了,但這個奇怪的表情加上他選用的音樂讓我忘不了這個設計師。那次之後我一直想跟他做個訪問,解開我心中的迷團。YDC之後他在2018年成立了自家品牌YMDH,並與ITHK合作推出了一個聯乘鞋袋配飾的系列叫 “ I Go To School By Bus ”。這個合作讓他得到了不少的曝光率,令到時裝業界和傳媒認識到這個新晉時裝設計師。相隔幾年之後,這個訪問終於做到了。

< < Chinese continued after English below >>


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